The beauty industry is experiencing a surge in demand for customizable, glow‑enhancing products. Clean formulas, vegan claims, and eco‑friendly packaging have shifted from niche to mainstream, prompting brands to seek partners who can deliver trend‑driven highlighters quickly and at scale.
This article introduces the best private label highlighter manufacturer options for 2025, profiling leading companies worldwide and highlighting their specialties. It also shares practical tips for choosing the right partner to match your brand’s goals and market positioning.
Silorán
Year Founded: 1991
Headquarters: Guangdong, China
Product Types: Full‑line color cosmetics including highlighter, base, concealer, blush, contour, lápices labiales
Best Known For: Turnkey private label solutions—white label formulas + full customization; thousands of formulas; flexible packaging; free custom samples; clean‑water, vacuum cleanroom; cruelty‑free claims
Specific Description:
Siloran offers comprehensive private label solutions for highlighters and full‑line color cosmetics. With over three decades of expertise, it provides turnkey services from formulation to packaging, accommodating both small and large‑scale orders. Its cleanroom production and strict quality control ensure consistent results, while vegan and cruelty‑free options support clean beauty branding. Siloran’s wide formula library and flexible customization allow brands to develop unique highlighter textures, finishes, and packaging suited for diverse markets and emerging beauty trends.
OFRA Cosmetics Laboratories
Year Founded: 1994
Headquarters: Florida, USA
Product Types: Powder pressed highlighters, liquid and cream highlighters, skincare‑infused makeup
Best Known For: Instagram‑ready blinding highlighter formulas, cruelty‑free and vegan offerings
Specific Description:
OFRA Cosmetics Laboratories is renowned for its high‑impact pressed and liquid highlighters, widely recognized in the professional makeup industry. Operating in Florida, the company manages end‑to‑end production, including formulation, filling, and packaging, within its own facilities. OFRA supports vegan and cruelty‑free standards while offering B2B private label services for global beauty brands. Their highlight formulas are notable for intense luminosity and smooth application, making them ideal for brands seeking standout glow products in both retail and professional segments.
Productos de maná
Year Founded: 1975
Headquarters: New York, USA
Product Types: Powder highlighters, cream‑to‑powder formulations, hybrid makeup/skincare products
Best Known For: Award‑winning formula development, clean vegan cosmetics, full turnkey private label services
Specific Description:
Mana Products is a U.S.‑based manufacturer known for pioneering clean, vegan, and hybrid formulations in the color cosmetics sector. Their highlighter range includes powders, creams, and stick formats, offering customizable shimmer levels and finishes. With robust R&D and regulatory support, Mana caters to both indie labels and established brands seeking turnkey solutions. Its in‑house labs and multiple production facilities ensure consistent quality and scalability, enabling efficient market entry and alignment with evolving consumer preferences for sustainable, high‑performance makeup.
Intercos Group
Year Founded: 1972
Headquarters: Milan, Italy
Product Types: Baked highlighters, liquid skincare‑infused highlighters, hybrid makeup/skincare products
Best Known For: Technical innovation, sustainability leadership, serving premium global brands
Specific Description:
Intercos Group, headquartered in Milan, serves global beauty leaders with advanced private label manufacturing. Their highlighter portfolio features baked powders and liquid formulas, often infused with skincare benefits for multifunctional appeal. Renowned for trend forecasting and technical innovation, Intercos combines luxury finishes with scalable production capabilities. The company’s strong sustainability initiatives and extensive international presence make it an attractive partner for premium and mid‑tier brands.
Kolmar Korea
Year Founded: 1990
Headquarters: Seúl, Corea del Sur
Product Types: Liquid highlighters, cream highlighters, hybrid skincare‑makeup formulas
Best Known For: Advanced formulation technology and clean beauty export expertise
Specific Description:
Kolmar Korea specializes in K‑beauty‑inspired highlighters, merging luminous pigments with skincare benefits. They produce innovative liquid and cream formulations designed for dewy or glass‑skin effects, appealing to modern beauty trends. Their research‑driven approach and advanced facilities ensure high product quality, regulatory compliance, and customization flexibility, making them a strong partner for brands targeting both Asian and global cosmetics markets.
Schwan Cosmetics
Year Founded: 1927
Headquarters: Heroldsberg, Germany
Product Types: Stick/gel highlighters, cream highlighters, gel-based luminous formulas
Best Known For: Sustainable ingredient sourcing and eco‑friendly packaging in European markets
Specific Description:
Schwan Cosmetics, based in Germany, is recognized for its sustainable manufacturing practices and high‑quality stick and gel‑based highlighters. The company emphasizes eco‑friendly sourcing and biodegradable materials while delivering luminous finishes suited for everyday and professional use. Their expertise in precision pencil and stick formats extends into highlighting products, offering brands customizable shades and packaging. Schwan serves a wide spectrum of clients, from mass‑market retailers to premium brands, providing reliable private label solutions aligned with European safety and quality standards.
MPlus Cosmetic
Year Founded: 2002
Headquarters: Inzago, Italy
Product Types: Highlighter palettes, lip products, eye shadows, complexion products
Best Known For: Italian craftsmanship, flexible private label solutions for color cosmetics
Specific Description:
MPlus Cosmetic is an Italian private label manufacturer specializing in color cosmetics, including highlighters. Founded in 2002 and based in Inzago, the company supports brands with turnkey services covering formulation, packaging, and regulatory compliance. Known for trend‑focused innovation, it produces highlighter palettes and powders with refined pigments and customizable finishes. MPlus offering scalable production and quick response to seasonal trends, making it a competitive partner for private label highlighter development in Europe.
NISHA Manufacturing
Year Founded: 2010
Headquarters: Puszczykowo, Poland
Product Types: Cream highlighters, skincare‑infused illuminating formulas
Best Known For: COSMOS/ECOCERT-certified natural highlight products
Specific Description:
NISHA Manufacturing, located in Poland, is distinguished for producing natural and organic highlighters. Their offerings include cream‑based illuminators enriched with botanical extracts, catering to clean beauty brands. Their flexible production model supports both emerging and established labels, providing eco‑friendly formulations without compromising performance. This combination of sustainability and customizable design positions NISHA as a valuable partner for brands seeking green private label solutions.
Bo International
Year Founded: 2013
Headquarters: Gurugram, India
Product Types: Powder and liquid highlighters, botanical‑based formulations
Best Known For: Natural ingredient focus and flexible MOQ for SMEs
Specific Description:
Bo International serves as a global private label manufacturer specializing in botanical and natural cosmetics. Their highlighter range spans powders and liquids with customizable shimmer levels, aligned with clean beauty demands. The company offers end‑to‑end services, including R&D, small‑batch production, and sustainable packaging options, ideal for startups and mid‑sized brands. Bo International ensures safety and consistency while providing competitive flexibility in order volumes, enabling brands to launch or expand product lines efficiently.
Nature’s Own Cosmetics
Year Founded: 1983
Headquarters: Toronto, Canada
Product Types: Private label cosmetics including powders, highlighters, foundations, and clean beauty formulations
Best Known For: Flexible low‑MOQ private label service and professional‑grade makeup production
Specific Description:
Nature’s Own Cosmetics, established in 1983 in Toronto, Canada, specializes in private label cosmetic manufacturing for global clients. The company offers a wide range of products—such as high‑pigment powders, cream formulations, and clean beauty options—designed to meet professional and retail standards. Nature’s Own supports emerging and established beauty brands with services from formula development to turnkey packaging, enabling rapid market entry and consistent product quality.
How to Choose the Right Private Label Highlighter Manufacturer for Your Brand
- Quality & Formula Innovation
Evaluate the manufacturer’s R&D capability, ingredient sourcing, and ability to create unique textures—such as baked, cream, or hybrid highlighters with skincare benefits. Consistent quality testing (stability, safety, pigmentation) is essential.
- Certifications & Compliance
Prioritize partners holding ISO, FDA, or COSMOS certifications to ensure regulatory alignment and market acceptance in multiple regions, including the U.S. and EU.
- MOQ & Customization Options
Check minimum order requirements and flexibility in shade matching, packaging design, and branding support—key for startups and established brands alike.
- Lead Time & Supply Chain Efficiency
Assess production timelines, inventory capabilities, and logistical support to avoid delays in product launches or seasonal campaigns.
- Alignment With Brand Positioning
Choose manufacturers whose design aesthetic, sustainability practices, and technical expertise align with your long‑term brand vision and target market segment.
Choosing the best private label highlighter manufacturer requires balancing innovation, quality, compliance, and scalability to meet both current and future brand goals. Among the global leaders, Silorán stands out for its comprehensive customization, cleanroom manufacturing, and flexible order volumes—making it a strong partner for brands seeking speed and creativity in marca privada highlighter development.
Explore Siloran’s capabilities to accelerate your next product launch with confidence.
